Garden writing is not only about good writing, good editing and good branding. It’s about understanding who your audience is, connecting with them, keeping their attention, and, ultimately, influencing them. The GardenPRO Conference offers seminars specifically tailored to help you capture and build your audience. From polishing your writing craft to protecting your intellectual property, our speakers will give you new tools to take your writing up to a new level or spark new creative ideas.
Garden designers often choose their profession to express their creativity, work in an outdoor environment, and to help people make their world a more beautiful place. But it’s also a business—one that requires marketing smarts to best sell your talents to prospective clients. Gain valuable insights on developing your credentials, visually marketing your work, adding needed skills to meet the demanding new requirements in today’s city codes and protect your intellectual property.
Landscape contractors not only need to install the garden designs—structures, hardscapes, natural stone, drainage, irrigation and water features—they also manage the crews that do the heavy lifting and planting. But they also need to market their business to both designers and the public, and work intensely with each individual client. That means leadership that gets the job done, through good communication, marketing skills and understanding and anticipating the trends in today’s rapidly changing landscape environment.
Registration is NOW OPEN for the inaugural NWFGS GardenPRO Conference. Register now to reserve your seat as space is limited. You will want to spend an unforgettable day on Friday, February 9, 2017 at the Northwest Flower & Garden Show with your industry peers!
With two inspiring Keynote speakers and a lineup of industry leaders for the concurrent sessions, the GardenPRO Conference offers a wide range of topics targeting garden professionals’ interests. And after spending a day focused on enhancing your personal and professional development, wrap it all up with an evening reception of wine and hearty hors d’oeuvres and comparing notes.
Help maintain your certifications with CEU credits for the GardenPRO Conference. Credits for Landscape Industry Certified (LID), Certified Professional Horticulturist (CPH), APLD and ecoPRO are pending.
2 Keynote Speakers
9 Concurrent Sessions
2 Coffee Breaks
2 Tickets to NWFGS – good for any show day
18 Gorgeous Show Gardens
350 Marketplace Shops
2 Reality Shows – Live Daily
And much more!